Why this milestone matters
Crossing 30,000 units in eight months positions the Kylaq among the fastest-selling sub-compact SUVs in India, reflecting strong product–market fit in pricing, features, and brand pull. Between January and August 2025, wholesale volumes of 30,190 units made the Kylaq responsible for about 65% of Skoda India’s sales, underscoring its central role in the company’s growth strategy this year.
Launch timeline
Skoda unveiled the Kylaq in late 2024, opened bookings in December 2024, and began customer deliveries from January 27, 2025, aligning the ramp-up with the Bharat Mobility Expo window for maximum visibility and early momentum. Series production kicked off in Pune in December 2024, enabling quick scaling to meet initial demand trajectories in early 2025.
Sales highlights
The Kylaq has led Skoda’s India portfolio since early 2025, outpacing siblings like the Kushaq and Slavia in monthly runs and cumulative share of sales through August 2025. Reports highlight a best month above 5,000 units and sustained quarterly growth in H1 2025, illustrating consistent demand rather than a one-off spike.
Pricing advantage
Aggressive introductory pricing was a key demand trigger, with launch prices starting at Rs 7.89 lakh ex-showroom and subsequent GST 2.0 cuts bringing the entry point down to around Rs 7.55 lakh in September 2025, expanding the addressable audience in the B2 SUV segment. Segment-competitive variant walk and value-loaded trims helped keep the Kylaq compelling versus rivals despite intense discounting in the category.
Powertrain and efficiency
The Kylaq uses Skoda’s proven 1.0-litre TSI turbo-petrol paired with 6-speed manual and 6-speed automatic transmissions, delivering around 114–116 PS and 178 Nm for balanced urban and highway performance. Published mileage figures near 19 km/l (ARAI) and accessible torque delivery have resonated with buyers prioritizing efficiency without sacrificing drivability.
Features and safety
Built on the MQB-A0-IN platform, the Kylaq offers a premium-feel cabin with a 10-inch-class infotainment system, sunroof, ventilated seats in higher trims, and several “Simply Clever” touches aimed at daily usability. Six airbags are available across variants, with stability and traction control in the safety suite, aligning with the brand’s safety-forward positioning in India.
Variant strategy
Skoda structured the lineup into four clear trims—Classic, Signature, Signature Plus, and Prestige—covering essential to near-premium needs, which simplified purchase decisions and supported strong conversion rates at showrooms. The spread from budget-friendly to feature-rich options proved effective in converting both first-time compact SUV buyers and upgrade seekers within the segment.
Market context
The Kylaq competes with compact SUVs like Hyundai Venue, Kia Sonet, Maruti Brezza/Fronx/Taisor, and Mahindra XUV 3XO, and its sales pace has put it ahead of notable rivals in several 2025 periods, signaling robust acceptance beyond Skoda’s traditional base. Analysts attribute the quick ramp to value pricing, brand differentiation on dynamics and safety, and timely supply readiness through localized production.
Impact on Skoda India
With roughly two-thirds of brand sales coming from the Kylaq in January–August 2025, the model has become Skoda’s primary volume anchor, improving its market share in the competitive compact SUV segment. Multiple outlets note the Kylaq as Skoda India’s best-selling model in 2025, reinforcing its strategic importance for dealer throughput and brand visibility nationwide.
What it means for buyers
For shoppers in late 2025, the Kylaq’s combination of revised post-GST pricing, broad variant coverage, and mature feature-safety mix makes it a high-value pick within the sub-4m SUV space. With sustained demand and stable supply, transaction value remains attractive relative to rivals, especially at the lower to mid trims where equipment and safety align well with price.
Key takeaways
- 30,190 wholesale units Jan–Aug 2025; 65% of Skoda India sales, achieved within eight months of launch.
- Aggressive pricing and later GST-linked reductions expanded reach, with entry point now near Rs 7.55 lakh ex-showroom in many listings.
- 1.0 TSI with 6MT/6AT, ~114–116 PS and 178 Nm, complemented by feature-rich higher trims and standard safety focus.
- Emerged as Skoda India’s best-seller and a segment force, outpacing rivals in key periods through 2025.
