TVS Motor Company has officially launched its much-awaited flagship performance motorcycle, the TVS Apache RTX 300, at an aggressive price point of ₹1.99 lakh (ex-showroom). This launch marks a significant milestone for the Indian automotive giant as it enters the premium 300cc segment, directly challenging established players like KTM, BMW, and Bajaj.
The Apache RTX 300 promises to deliver an exhilarating riding experience with cutting-edge technology, powerful performance, and striking design elements that appeal to both everyday riders and track enthusiasts.
Key Launch Highlights
Priced competitively at ₹1.99 lakh (ex-showroom)
Available in three color variants: Racing Red, Matte Black, and Pearl White
Bookings open from October 20, 2025
Deliveries expected to commence from November 2025
Initial launch in major metro cities, followed by pan-India rollout
Engine and Performance Specifications
The heart of the TVS Apache RTX 300 is a brand-new 292cc liquid-cooled, single-cylinder engine that delivers impressive power and torque figures:
Engine: 292cc, single-cylinder, liquid-cooled, 4-valve DOHC
Maximum Power: 35.5 PS at 9,500 RPM
Peak Torque: 28.5 Nm at 7,000 RPM
Transmission: 6-speed gearbox with slip-and-assist clutch
Top Speed: 160 km/h (claimed)
0-100 km/h: 5.9 seconds
Fuel Tank Capacity: 13.5 liters
The engine is tuned for both city commuting and highway cruising, offering a perfect balance between performance and fuel efficiency. TVS claims a mileage of approximately 30-32 km/l under normal riding conditions.
Design and Styling
The Apache RTX 300 features an aggressive and aerodynamic design that immediately catches the eye:
Sharp LED headlamp with distinctive DRLs
Muscular fuel tank with sculpted extensions
Split seat setup with comfortable rider ergonomics
Fully digital TFT instrument cluster with smartphone connectivity
Aerodynamic fairings inspired by racing motorcycles
Dual-tone color schemes with premium graphics
LED taillamp with dynamic turn indicators
Chassis and Suspension
TVS has equipped the Apache RTX 300 with premium cycle parts to ensure exceptional handling and ride quality:
Frame: Split trellis frame with bolt-on sub-frame
Front Suspension: USD forks, 41mm diameter, 130mm travel
Rear Suspension: Monoshock with preload adjustment, 120mm travel
Front Brake: 300mm disc with radial-mount caliper, dual-channel ABS
Rear Brake: 230mm disc with single-piston caliper
Tires: 110/70-17 (front), 150/60-17 (rear) – Michelin Road 5
Wheelbase: 1,365mm
Ground Clearance: 180mm
Seat Height: 810mm
Kerb Weight: 169 kg
Technology and Features
The Apache RTX 300 comes loaded with premium features that enhance the riding experience:
5-inch full-color TFT display with Bluetooth connectivity
TVS SmartXonnect app integration for call alerts, navigation, and ride analytics
Three riding modes: Urban, Sport, and Track
Dual-channel ABS with cornering ABS capability
Traction control system (TCS) with 3 levels
Quick shifter for clutchless upshifts (optional accessory)
USB charging port
Hazard light switch
Engine kill switch
Side-stand engine cut-off
Comparison with Rivals
At ₹1.99 lakh, the TVS Apache RTX 300 positions itself as a value-for-money alternative to its competition:
KTM 390 Duke: ₹3.15 lakh – More powerful but significantly expensive
BMW G 310 R: ₹2.99 lakh – Premium badge but less features
Bajaj Dominar 400: ₹2.35 lakh – More displacement but older platform
Yamaha R3: ₹3.65 lakh – Twin-cylinder engine but much pricier
The Apache RTX 300 offers the best price-to-performance ratio in its segment, making it an attractive option for riders seeking premium features without breaking the bank.
Expected Market Impact
The launch of the TVS Apache RTX 300 is expected to shake up the premium motorcycle segment in India. With aggressive pricing and comprehensive features, TVS aims to capture a significant market share from established players.
Target Audience:
Young professionals seeking performance motorcycles
College students upgrading from 200cc bikes
Weekend riders looking for track-capable machines
Daily commuters wanting premium features
Market Positioning:
TVS positions the Apache RTX 300 as an affordable entry point into premium motorcycling. The brand’s strong after-sales network and proven reliability give it an edge over international competitors.
Riding Experience and Comfort
Early test rides suggest that the Apache RTX 300 offers:
Comfortable ergonomics for both city and highway riding
Responsive throttle with smooth power delivery
Excellent stability at high speeds
Precise handling through corners
Effective braking with good feedback
Manageable heat management even in traffic
The upright riding position makes it suitable for long-distance touring, while the sporty suspension setup ensures thrilling performance on twisty roads.
Service and Maintenance
TVS offers attractive service packages for the Apache RTX 300:
First service: Free of cost at 500 km
Service intervals: Every 6,000 km or 6 months
Extended warranty options available up to 5 years
Roadside assistance program included for 2 years
Competitive spare parts pricing
Verdict
The TVS Apache RTX 300 emerges as a game-changer in the Indian premium motorcycle segment. With its competitive pricing of ₹1.99 lakh, impressive specifications, and feature-rich package, it offers exceptional value for money.
Strengths:
Aggressive pricing
Comprehensive feature list
Proven TVS reliability
Extensive service network
Modern design and technology
Areas for Improvement:
Single-cylinder engine vs. twin-cylinder rivals
Relatively new platform (long-term reliability unproven)
Limited color options at launch
Who Should Buy?
The Apache RTX 300 is perfect for riders who want a premium motorcycle experience without spending over ₹3 lakh. It’s ideal for daily commuting, weekend rides, and occasional track days.
Conclusion
TVS Motor Company has struck gold with the Apache RTX 300 launch. At ₹1.99 lakh, it offers unbeatable value in the 300cc segment, combining performance, features, and reliability in one attractive package. This motorcycle is set to dominate sales charts and establish TVS as a serious contender in the premium motorcycle market.
If you’re in the market for a performance motorcycle that doesn’t compromise on features or quality, the TVS Apache RTX 300 deserves your serious consideration. Visit your nearest TVS dealership to book yours today and experience the thrill of premium performance at an accessible price point.
